Brian Kurtz is a direct marketing legend who is no fan of this “podcast your passions and the profits will follow” nonsense. He is, however, a HUGE FAN OF PODCASTING.
Episode 120 is a conversation about what podcasters can learn from direct marketing.
And, yes, Brian offers a 2.0 version of the “passion” meme that has done so much damage in the past.
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- Catch The Panel On Podcast Monetization At Social Media Marketing World 2017 (Use This Link To Get Your Ticket And Breakfast Is On Me) – http://PaulColligan.com/SMMW
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- The Podcast Report App – https://itunes.apple.com/us/app/podcast-report-paul-colligan/id1065966814?mt=8